Yanik Silver didn't just pop up on the internet overnight and get instant success. He was already an excellent copywriter before he even arrived on the internet. Yanik Silver ran quite a few successful marketing campaigns back when he was selling medical products offline.

Since he already had plenty of copywriting expertise, he got a brilliant idea to create his famous product called "Instant Sales Letters". This contains ready to go templates you can use by simply filling in your name, product name, and contact info. And presto...you have an instant sales letter.

Yanik Silver's website uses fill-in-the-blank style templates to help even beginners create effective sales letters. For people that just can't stand writing ad copy, he uses his most successful sales letters that received the greatest response so that you can be almost guaranteed the same great results he got from them. I'm not sure I would use those template letters and ideas though because I find that a sales letter usually works the best when you are the first one using it. As soon as crowds of marketers all begin using the same sales letters and techniques, they usually end up getting a much lower response rate. So I don't recommend InstantSalesLetters.com because I think you'll do much better if you create some new and original sales letters that no one has ever seen or used before

Yanik Silver has written several marketing books including: Surefire Sales Letter Secrets, and The Ultimate Sales Letter Toolbox, Instant Sales Letters, Instant Internet Profits, 33 Days To Online Profits, Autoresponder Magic, and Million Dollar Emails.

Anyway, I do in fact recommend Yanik Silver and his teachings. I think his marketing advice is on the money, but I just am not a big believer in his instant sales letter maker.