Terry Dean sells an online course called 'Net Breakthroughs', and it is some of the best quality material you could read. Especially helpful is his online diary, that takes you through the exact details of a years worth of advertising! The diary tells you where he placed the ad, how much the ad cost him, what his copy looked like for that ad, and finally what kind of response rate he received from the campaign. So Terry Dean is basically reviewing several popular advertising sources on the net and doing the testing for you.

This type of detailed review could save a new marketer literally thousands of dollars because the Diary of Terry Dean allows you to avoid wasting the money that he did on worthless ezines, lead source websites, mailing lists, banner swaps, and countless other ad sources.

I do have one problem with the material Terry Dean provides. His 'Net Breakthroughs' course, is over two years old. Two years on the Internet is like ten years in the offline world. So while Terry Dean's advertising diary is an amazing concept and a great idea, it's getting to be somewhat dated. I know it's over two years old because he keeps referring to overture.com as goto.com and I know that goto.com became overture.com over 2 years ago.

Even though that particular course of his appears a bit outdated, I still give Terry Dean a high five for his unique style and ability to teach. I think Terry Dean is a marketer we could all learn from. Especially if he updates some of his material.